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Sin categoría | Tarros

Tarros

Envases para Alimentación

Otros Envases

¿Busca botellas para otro tipo de producto:vino, champan, cavas o espumosos, aceite de oliva, licor, cerveza, vinagre?
Gamavetro ofrece una gran variedad de envases de vidrio, tanto botellas como tarros y envases de alimentación. Si busca envases de cristal para otro tipo de producto, los encontrará en nuestras web:

Sin categoría

Los consumidores prefieren el vidrio

Los envases... !mejor de vidrio!

Los envases... !mejor de vidrio!

Una encuesta publicada por InSites Consulting en mayo de 2011 y realizada a nivel europeo muestra que el 74% de los consumidores encuestados prefieren el envase de vidrio tanto en alimentos como en bebidas frente a otro tipo de material.

Las principales razones son: la sostenibilidad del material (reciclable 100% y respetuoso con el medio ambiente), una mejor preservación del sabor de su contenido y los beneficios para la salud.

Los resultados también reflejan que los consumidores están dispuestos a pagar un poco más por un envase de vidrio. «Es muy posible que los consumidores estén dispuestos a hacerlo ya que un buen envase protege los beneficios para la salud y el sabor del producto», apunta Stefan Jaenecke.

La mentalidad eco-consciente es una tendencia que en estos momentos está muy presente en todos los países. Últimamente crece la consciencia por la salud y el buen mantenimiento de las vitaminas. Hay una creciente lucha contra las bacterias. Además, el envase de vidrio está asociado a productos de calidad y prestigio, por lo que la imagen de la marca también sale beneficiada.

La preferencia por el vidrio es alta, según los resultados, en bebidas alcohólicas, aguas, zumos, refresco, productos lácteos y conservas.

Dicho estudio de mercado se llevó a cabo en los siguientes 17 países europeos: Reino Unido, los Países Bajos, Alemania, Francia, Polonia, Austria, República Checa, Bélgica, Hungría, Portugal, España, Italia, Grecia, Turquía, Eslovaquia, Suecia y Suiza. En cada uno de ellos se encuestó a unos 500 consumidores de entre 18 y 55 años.

Las diapositivas de la encuesta, los comunicados de prensa de los países y material de prensa están disponibles en www.feve.org.

Publicado en Novedades, Sin categoría | Etiquetas: consumidores, encuesta, estudio, vidrio